From Marketplace to Super App: the Kasta Ecosystem Journey
On April 17, we are hosting an exclusive Q&A session with Andrii Logvyn — Founder and CEO of Kasta, and a member of Diia.City United Strategic Board.
Kasta is one of Ukraine’s largest e-commerce businesses. Over its 26-year history it has reinvented itself multiple times: from an online retailer to a marketplace, and today — to a super app with its own fintech solutions built in.
Behind each of those transformations lies more than just strategy — there are deeply personal decisions a founder must make: knowing when to let go, when to take the leap, and when to rebuild the company almost from scratch.
During the evening, we’ll walk through that journey alongside Andrii.
Expect a dynamic, interactive evening discussion featuring an open floor for questions and a sharp focus on the real-world decisions driving these changes.
Key topics we’ll cover:
- Building a proprietary fintech product: The rationale behind — buy-now-pay-later and in-house payment tools
- Making tough calls: How to act when the legacy model breaks down and there is no time for a perfect plan.
- Learning from setbacks: Managerial missteps, failed bets, and how they shaped subsequent strategies.
- The evolving role of the founder: Leading the business through radical transitions between operating models.
- Maintaining focus and momentum: How to keep moving forward when the company is transforming faster than the market itself.
About the Speaker
Andrii Logvyn is Founder and CEO of Kasta, and a member of the Strategic Board of Diia.City United.
The event will take place in a closed Q&A format, giving attendees the opportunity to ask questions directly to the speaker.
Seats are limited. Priority registration will be given to Diia.City United member companies.
Start preparing your questions and join us
